UK's Leading Consumer Electronics Extended Warranty Provider Protects its Own Commitment to Superior Customer Service by Choosing Award Winning CRM Platform

CHICAGO, IL & GLASGOW, UK – April 3, 2012 – Sword Ciboodle, a global provider of customer engagement solutions, announced today that Domestic & General, a warranty services and comprehensive product protection provider for UK and International clients, has chosen Sword Ciboodle’s Customer Engagement platform to enhance its management and support of customers. This effort will underpin the company's rapid rollout of multi-channel customer services as it continues to expand in the UK and into Europe.