Social media is changing business at an extraordinary pace. Radian6 helps businesses deal with this transformation by providing an enterprise-scale platform to help them monitor and engage in conversations across the social web. This platform tracks mentions across hundreds of millions of sites and sources. With the Radian6 solution, users listen to their customers and explore sentiment, find influencers, and benchmark their results within their industry. Radian6 is also a powerful Social CRM tool, allowing comments to be tagged and assigned for follow up, making it a powerful component of sales, customer service, and market research.