Customization, innovation keys to the award-winning company’s success

CHICAGO, IL and GLASGOW, UK– May 22, 2012 – Sword Ciboodle, a global provider of customer engagement solutions, is among the top CRM solution providers that cater to the needs of some of the world’s best known, large-scale blue chip consumer and business-to-business brands. In achieving this position, Sword Ciboodle has gone against the conventional wisdom of CRM practices, working to mold the platform to fit the requirements of the business, versus making the business fit into the software. This allows their clients to have the ability to grow and expand with changing customer demands. Sword Ciboodle counts Sears, Nicor National, Marie Curie Cancer Care, Bally Total Fitness and Admiral Insurance among these global brands.

Companies Struggle with Data and Process Integration as well as Defining Success, According to Study by thinkJar and Sword Ciboodle

CHICAGO, IL and GLASGOW, UK– May 1, 2012 – Sword Ciboodle, a global provider of customer solutions, and customer experience advisory thinkJar, today released the results of a research survey targeting US and UK companies with medium- to large-sized contact centers on their use of social media specifically for customer service. With nearly 400 responses from around the globe, and representation from more than 10 industry verticals, the research helped to reveal insights into how organizations are leveraging social channels for customer service. The analysis covers topics such as the longevity and maturity of the social customer service practice, the integration of social channels with traditional channels, and the decision and selection criteria used to determine social customer service programs.

UK's Leading Consumer Electronics Extended Warranty Provider Protects its Own Commitment to Superior Customer Service by Choosing Award Winning CRM Platform

CHICAGO, IL & GLASGOW, UK – April 3, 2012 – Sword Ciboodle, a global provider of customer engagement solutions, announced today that Domestic & General, a warranty services and comprehensive product protection provider for UK and International clients, has chosen Sword Ciboodle’s Customer Engagement platform to enhance its management and support of customers. This effort will underpin the company's rapid rollout of multi-channel customer services as it continues to expand in the UK and into Europe.

Companies Receive Accolades for Their Commitment to Innovation in Customer Service

CHICAGO, IL – March 27, 2012 – Sword Ciboodle, a global provider of customer engagement solutions, recognizes the achievements of two customers in their respective industries for customer service programs and processes. Marie Curie Cancer Care was a finalist in the UK Customer Satisfaction Awards in the Interactive Intelligence Best Application of Technology category. ScottishPower is the winner of the 2012 European Smart Metering Awards in the Roll-Out Innovation category.

Leading CRM provider continues to help shape the market through scheduled appearances across three continents; joined by partners, market experts and peers

CHICAGO, IL and GLASGOW, UK– February 15, 2012 – Sword Ciboodle, a global provider of customer engagement solutions, today announced its global events line-up for 2012. With overall goals of facilitating insightful dialogue, unveiling new product innovations and ideas, remaining at the forefront of the contact center market, and expanding its worldwide customer base, Sword Ciboodle is participating in a range of industry conferences across the globe, including the Gartner Customer 360 Summit in Orlando, Florida; IQPC’s Executive Customer Contact Exchange in London, England; and the FST Media Future of Insurance in Sydney, Australia. The company will also be hosting its own executive roundtables that will feature top industry analysts, case-studies from customers and other market experts. For a full list of Sword Ciboodle events, visit: www.sword-ciboodle.com/events.